Marketing Automation

Integrating Mautic with CRM Systems One of the most common integrations that marketing automation buyers look for is with their customer relationship management (CRM) application of choice. There isn’t a “one size fits all” canonically correct way to use a…

Build Zapier Zaps with Mautic

Integration, Mautic, Zapier

Mautic has now graduated from beta as an official Zapier app, meaning anyone with a Zapier account can include Mautic in their Zaps with 1,000+ other applications. Zaps empower non-technical users to integrate Mautic and push data back-and-forth between applications…

Common Misconfigurations for Mautic Instances

Marketing Automation

best practices, Mautic, Mautic Troubleshooting, Server Administration

There has never been such as powerful tool as Mautic for email marketing in a self-hosted environment, but it can be challenging for non-server admins to grasp its technical requirements. While the Mautic documentation & setup wizard tries to cover…

Mautic, 4 Years In

Marketing Automation

marketing automation platforms, Mautic, Mautic 3, Open Marketing

Why We Should Rally Around Open Marketing in 2019 Over the past 4 years, Mautic has grown from its infancy to becoming a mature open source project. It is unequivocally the best open source marketing automation platform out there, in…

Autoize + Innotiom Podcast

Marketing Automation

https://innotiom.com/episodes/002-jackie-liu.mp3 Autoize is pleased to be featured on the Innotiom Podcast produced by Chris Calabro. Our solutions architect, Jackie Liu, shared a candid conversation with Chris about the growth of Mautic in the marketing automation space and some of the things…

Zapier Integration for Mautic

Marketing Automation

Please note that there is an updated version of this article – Building Zapier Zaps with Mautic. It reflects the Mautic app on Zapier that has graduated from beta, and is compatible with the current version of Mautic. The below…

Mautic VPS Hosting Comparison

Marketing Automation

Best Mautic VPS Hosting 2017 — Linode In the past we suggested users who want to install Mautic on their own VPS try DigitalOcean. No doubt, we still use DigitalOcean for some of our customers’ Mautic instances but in 2017,…

Mautic Email Automation Techniques

Marketing Automation

One of the most common uses of Mautic is for list management and sending marketing emails. That’s not surprising when you consider 70.2% of SMBs with over $1MM in revenue use email for marketing & promotion, according to a a…

Optimize Your Funnel Using Mautic Event Tracking & Stages

Marketing Automation

The modern sales & marketing funnel has a myriad of stages that a contact passes through, reflecting the complexity of the buying cycle for today’s well-researched consumers. According to SiriusDecisions, 67% of a buyer’s journey is done digitally before they…

Security Tips to Keep Your Mautic Instance Safe & Sound

Marketing Automation

Information security is an important consideration for any business, especially one storing their contact and customer data online. Imagine if your rivals got their hands on your lead database, the campaign you’ve been working hard to plan for months is…

How to Ensure a Successful Mautic Upgrade

Marketing Automation

Mautic moved to a rapid release schedule beginning with version 2.4. With upgrades to Mautic coming more often, how should you prepare? It’s a huge win for the users, and brings the project in line with the rest of the marketing technology industry. Though…

Overlooked Social Media Platforms to Try

Marketing Automation

It seems like every business nowadays is on Facebook and Twitter, but there are a lot of good reasons to extend your social media presence beyond these two platforms. If you’re promoting a B2B product or service, many or even…